We are glad to inform you that
we just finished our exhibition at Computex 2013, and we had a
successful show. Birch had a 36-sq meter both to demonstrate the related
products. Our products attracted the visitors’ attentions. We like to share you
with our comments as below for your kind reference:
1. Start Stylish, Celebrate the
difference
a. It is the first time that we saw
French-based company” Aures” showed their stylish( but with high prices) systems
at Computex. It is clear that the market start to accept the state-of-the-art
POS systems to match their applications., and it could be the market trends in
the near future
b. Birch is one of the forerunner in POS
market to design and produce the POS systems with compact/sleek and elegant
design. Now Birch has all-in-one systems as below:
Products
series Target
markets
EstiLO
series Space-concerned
market( Industry, office Kiosk and information Kiosk)
CARiSMA
series High-performance CPU concerned market(
Retail and POS)
Modular concept
PP/PT/PZ/PR Flexible and inventory load concerned market( Retail and
POS).
2. Discover the
flexibility-------Modular Spirit design
PP/PT/PZ/PR system
a. The business world is a jungle
nowadays, the best survival ways is to cut-down the inventory load, but meet all
of the applications from the market. Then Birch modular spirit design concepts
PP/PT/PZ/PR could be your solutions for the volatile market
needs.
b. PP/PT/PZ/PR basic product structures as
below:
Base = 10”/12”/15”
Panel PC( D525 with silent fan or N2800
Fan-less)
PT all-in-one = Base + A2
stand
PZ all-in-one = Base + A1
stand
PR all-in-one = Base + A8II trunk(
80mm thermal receipt printer built-in)
c. The great advantages of
PP/PT/PZ/PR------------cost effective, Stylish/sleek, Flexible and low inventory
load!
3. New Thinking, New
possibility-------A8II Trunk( with 80mm thermal
receipt printer built-in)
Besides PR system with prinitng function,
there are new possibilities uses as below on the A8II
trunk.
a. Knock-down A8II into stand-alone
BP-001II 80mm thermal receipt printer
---Just have the BP-001 change
materials( Top and base cover and RS232/USB long cables) instead of the A8
materials ones, then it become stand-alone BP-001II
---BP-001II could be the most
compact/smaller 80mm “ Streight-up “with “front-paper-out “receipt printer in
the POS market
b. A8II trunk to work with any system or
system-holder with VESA75 ( the possibility is to have another custom-made
Notebooks holder with VESA75).
4. CARiSMA upgrade-----Core i3/i5/i7 platform with Pentinum #2117U
CPU
a. Besides the current available CARiSMA
models( Core2Duo, and D525), Birch released at Computex 2013 the CARiSMA with
Core i3/i5/i7 platform with Pentium # 2117U CPU. This new product is scheduled
to have the mass production at the end of this June.
b. Attached you will find our
brochure.
5. LAN+ USB+ RS232, Smarter
applications----- BP-T3 80mm thermal receipt
printer available
a. No matter any interface of LAN, RS232
or USB, BP-T3 receipt printer get your applications easier than ever, with no
husstle on the interface change.
b. 260mm/second print speed and powerful
function( OPOS drivers, NV logo, QR code supported….)
c. Cost effective
model to meet your budget concerned.
6. Heavy duty and amazing box systems
---------Birch 866( Core i platform) and IT6300C(
Aluminum + Fan-less)
There are big demands from Digital signage
and heavy loading CPU POS application for box systems in the market. Then Birch
box systems could be your good choices:
Birch 866 Sany Bridge Corei3/i5/i7
platform, socket and upgradeable CPU device ( the default CPU now is
G2020T)
IT6300C Aluminum chassis, DualCore
N2800, Fan-less.
7. Upgrate
BP-002/BP-003/BP-007( high-end thermal receipt
printer.)
a. In order to meet the tablet and iPAD
market, Birch upgrades the BP-002/BP-003/BP-007 with new drivers of IOS and
Andorid.
b. BP-002/BP-003/BP-007 market
position
---Always interface
changeable
---More interface cards support(
RS232 + USB, LAN+ USB, LPT + USB, Wifi+ USB and Bluetooth +
USB)
---any custom-made firmeware is
welcome.
8. POS system revolution----- 10” EstiLO( LED TFT + projected capactive
touch)
a. We try to incorporate plenty of art
onto EstiLO all-in-one system for point-of-service and hospitality market. We
evolve it in exciting ways. Birch EstiLO is with Aluminum chassis, DualCore
N2800( 1.86Ghz), Fan-less, it can be option for mSATA besides the normal HDD/or
SSD. Furthermore, it supports 2 x Audio set( MIC + Earphone)
b. Some things just feel right, we do it.
We are very optimistic about 10” EstiLO for hospitality and Kiosk markets. The
market is growing now.
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